Blog
From Our Blog & in the News
Stay updated with the latest trends, insights, and success stories from the BlastPoint team and our clients.
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September 11, 2024
How to Predict Customer Satisfaction (CSAT) at the Household Level: A Guide for Utilities
In the evolving utility sector, delivering exceptional customer satisfaction (CSAT) remains a complex challenge. Utilities are frequently confronted with issues such as service interruptions, billing conflicts, and inconsistent support. Service disruptions, whether due to maintenance or outages, can lead to frustration and dissatisfaction. Billing conflicts, including errors or unclear charges, often result in confusion and […]

September 5, 2024
Feature Updates: Streamlining Your Experience: Latest Enhancements at BlastPoint
At BlastPoint, we’re committed to continuously improving our platform to make your work easier and more efficient. In these updates, we’ve focused on enhancing your ability to interact with data, create segments, and export information—empowering you with tools that deliver the insights you need when you need them. What’s New 1. Enhanced Data Visualization 2. […]

August 26, 2024
Top 5 AI Strategies Every Credit Union Must Know to Increase Membership, Retention and Acquisition
In the fast-paced world of finance, staying competitive means going beyond traditional marketing strategies. Credit unions have a unique opportunity to tap into cutting-edge AI technologies to significantly enhance member experiences, strengthen retention, and drive sustainable growth. At a recent industry tradeshow, Tomer Borenstein, CTO and Co-founder of BlastPoint, shared five crucial AI strategies that […]

August 15, 2024
Transforming LMI (low- and moderate-income) Engagement with AI-Driven Strategies: Boost Engagement by Up to 670%
Utilities face a significant challenge in reaching and engaging low- and moderate-income (LMI) customers, a group often burdened by high energy costs and limited access to assistance programs. Despite the availability of various programs designed to alleviate this financial strain, many LMI customers remain unaware of or disengaged from these resources. This blog explores effective […]

August 12, 2024
The AI Bubble: Are We in One or Not?
Market volatility over the last few weeks has reignited debates about whether we’re in an AI bubble. With major tech companies losing nearly a trillion dollars in market value, I get why it’s important to examine the state of AI investments and development critically. As someone deeply involved in AI development and commercialization, I think […]

August 7, 2024
Enhance Wallet Share: 271% increase in engagement and 2.8x increase in product adoption with AI-Powered Solutions and Personalized Member Engagement
In an era where members expect tailored experiences from their financial institutions, credit unions must evolve to meet these demands. To excel, credit unions need to integrate AI-powered solutions with personalized member engagement strategies. This dynamic combination not only meets member expectations but also drives growth and loyalty. BlastPoint’s cutting-edge tools are designed to help […]

July 15, 2024
BlastPoint is now SOC 2 Compliant
At BlastPoint, security is at the forefront of everything we do. We understand the importance of safeguarding our customers’ data, which is why we are thrilled to announce that we are now SOC 2 compliant. This journey was not just about meeting a standard; it was about affirming our commitment to security, privacy, and trust. […]

June 17, 2024
Driving 17% Deposit Growth with AI-Driven Next Best Product
In the rapidly changing financial services landscape, credit unions have a unique opportunity to enhance member satisfaction and loyalty through their member-focused approach. Two innovative strategies—Next Best Product (NBP) and Next Best Action (NBA)—are proving to be transformative. These approaches harness the power of data analytics and machine learning to predict and meet member needs […]

May 22, 2024
Maximize Utility Savings: Reducing Call Center Volume with BlastPoint’s Advanced Customer Insights
As the utility sector continues to evolve, achieving optimal call center efficiency is essential for maintaining superior customer service and controlling operational costs. Faced with increasing call center volumes, utilities are adopting sophisticated AI technologies to refine their processes and improve customer interactions. Understanding the Challenges of Utility Call Centers The average cost per call […]

May 13, 2024
Enhancements Transforming Customer Experience: BlastPoint’s Latest Innovations
In the fast-paced world of customer data analysis and segmentation, BlastPoint has been diligently enhancing its platform to empower users with streamlined processes and cutting-edge features. Over the past six months, several impactful updates have been introduced, each tailored to simplify workflows and deliver enhanced value to our valued customers. What’s new 1. Rapid Segment […]

May 9, 2024
Optimizing Call Center Efficiency with AI: Reducing Customer Center Call Volumes and Costs
In the ever-evolving realm of customer service, managing call volume efficiently is crucial for optimizing operations and enhancing customer experience. Call centers serve as the frontline interface between businesses and customers, handling inquiries, resolving issues, and ensuring satisfaction. However, escalating call volumes can strain resources and increase costs, impacting overall efficiency. Challenges of High Call […]

April 25, 2024
Decoding Data Dilemmas: Choosing Between Big Data and Small Data Strategies
In the world of data analytics, understanding the distinction between Big Data and Small Data is crucial for businesses seeking actionable insights. At BlastPoint, we recognize the unique advantages each approach offers and how they align with specific business goals. Big Data: Uncovering Deep Insights Big Data analysis involves processing vast amounts of diverse information […]
