Discover the Humans in Your Data
Customer Intelligence That Drives Impact
Understand, predict, and drive behavior. Provide incredible personalized experiences at scale.
Trusted by Leading Utilities and Financial Institutions
Case Studies
Proven Results Across Key Challenges
ROI in 17 Days: How a Regional Credit Union Achieved Campaign ROI in Just 17 Days
A regional credit union used BlastPoint to replace manual lists with intent-driven targeting for seasonal campaigns.
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Driving 400% Engagement and 200% ROI: Transforming Energy Efficiency with Data-Driven Strategies
A Western Pennsylvania utility partnered with BlastPoint to boost engagement in their Energy Efficiency Marketplace.
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Increase Paperless Billing Enrollment & Decrease Costs by over $1M
A large Mid-Atlantic natural gas utility* used BlastPoint’s customer intelligence platform to increase paperless billing enrollment, generating over three times
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Solutions by Industries
Utilities
Drive smarter customer engagement, improve program adoption, and proactively identify churn risks, and more using predictive insights.
Credit Unions
Understand member behavior, personalize outreach, and strengthen long-term relationships with AI-driven customer intelligence.
Banks
Make smarter decisions, improve engagement, and accelerate customer growth with predictive customer insights.
Platform
Activate Your Data With BlastPoint
The BlastPoint Platform ties together your data across all of your systems and brings additional insights you wouldn't normally have access to through our data enrichment and AI modeling.
BlastPoint Technology
All-in-one customer intelligence platform
Compliance Ready
Built for the strictest regulatory environments
Rapid Deployment
AI-driven results in just weeks
Team Empowerment
Our modeling tools speed up development by 57%
Granular Insights
Daily, household-level predictions
Enterprise Integrations
Seamlessly connect to utility ERPs, financial CRMs, and marketing platforms via API or SFTP
Easy & Supported
Intuitive platform + expert guidance
Unified Intelligence
All your data, enriched and actionable
ROI-Focused
Proven, measurable outcomes
Testimonials
Hear From Our Clients
“In a finite market, every campaign must count toward our climate goals. BlastPoint transformed our approach by replacing legacy ‘spray-and-pray’ methods with surgical lookalike modeling. The impact was immediate: a single push drove an 8% lift in clean energy enrollment and a 46% spike in grid-interactive device adoption, shattering a long-standing growth plateau. By automating our intelligence, BlastPoint allows us to scale our community’s resilience and meet our decarbonization targets at a record-breaking pace.”
Sonoma Clean Power
Insights
From our Blog & in the News
Stay updated with the latest trends, insights, and success stories from the BlastPoint team and our clients.
July 31, 2026
The wrong measurement is costing U.S. utilities billions. New data shows what to use instead.
U.S. utilities requested nearly $31 billion in rate increases in 2025, the highest total since rate case tracking began in the early 1980s. At the same time, 1 in 6 U.S. households are now behind on their energy bills. Regulators are taking longer to close cases. Intervenors are more organized. Commissions are asking harder questions […]
July 13, 2026
How LG&E and KU Are Making Energy More Affordable for Customers
Summary: LG&E and KU improve energy affordability by focusing on long-term customer value. Highlighted in this article are four of those operational levers: selfservice automation that meets customers where they are while lowering costs, agency partnerships for low-income assistance, proactive grid hardening, and machine learning to target high-propensity customers. Together, these investments help maintain safe, […]
May 27, 2026
BlastPoint Launches National Energy Efficiency Performance Index
Summary: BlastPoint’s new EE Savings Benchmark scores 286 U.S. utilities on their commercial and industrial (C&I) energy efficiency performance – giving utilities, policymakers, and energy firms a new competitive benchmark. The energy grid is running out of capacity faster than it can be built up. Regardless if it is from data centers, corporate development, or […]
Reports & Insights
Unlock Industry Insights at No Cost
Connect with our team to explore data-backed benchmarks and industry insights tailored to your organization.
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Recognized Industry Leadership
