Blog
From Our Blog & in the News
Stay updated with the latest trends, insights, and success stories from the BlastPoint team and our clients.
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November 1, 2019
From “Rate Payer” to “Customer”: A Timeline of the Energy Industry’s Mindset Shift
The move in the energy industry away from regarding people as “ratepayers” and toward calling them “customers” has been underway for several years. It marks a meaningful perspective shift in the industry, and it’s significant because it means that energy providers are beginning to think about and treat individual humans in a whole new way. […]
October 24, 2019
What Should EV Infrastructure Look Like? Ask A City Planner. (Part 1 of 2)
Rebecca Kiernan, Principal Resilience Planner for the City of Pittsburgh, explains how her office is making electric vehicle infrastructure more sustainable, equitable and accessible for all Pittsburghers, even if reaching that goal looks insurmountable at times. More electric vehicles are cruising America’s streets than ever before. New EV registrations doubled each of the past two […]
October 23, 2019
What Should EV Infrastructure Look Like? Ask A City Planner. (Part 2 of 2)
Rebecca Kiernan, Principal Resilience Planner for the City of Pittsburgh, explains how her office is making electric vehicle infrastructure more sustainable, equitable and accessible for all Pittsburghers, even if reaching that goal looks insurmountable at times. Part 2 of BlastPoint’s Q&A with City of Pittsburgh Principal Resilience Planner Rebecca Kiernan. To return to Part 1, […]
October 21, 2019
BlastPoint to Showcase Leading-Edge Technology Solutions at Plug and Play’s Fall Summit
BlastPoint, Inc., joins forces with other emerging innovation technology companies and multinational corporations in Sunnyvale, CA, October 22 through 24, for Plug and Play Tech Center’s Fall Summit. The internationally-lauded annual event has proven to be a fruitful opportunity for startups like BlastPoint to showcase future-focused innovations before such corporate leaders as Chevron Technology Ventures, […]
October 17, 2019
Customer Segments: How To Find Them & What To Do Once You Have Them
Knowing your customer segments gives you the power to deliver targeted brand messages and products more accurately, and to attract more ideal customers. Here’s how to find your segments, along with a few tips on what to do once you know what they are. As a business owner, you probably already have a good idea […]
October 10, 2019
Journey to the Great White North: Mystery Map of the Month, Oct. 2019
Can you guess what this dot on the map of Yellowknife, capital of Canada’s Northwest Territories, represents? Hint: We’re going to need more of these in the future… The Northern Lights… grizzly bears…snowmobiles…Land of the Midnight Sun… Welcome to majestic Canada, Friends! In honor of October’s Map of the Month (#motm), we’re zeroing in on […]
October 2, 2019
Shaping the Future of Energy, with William Sapon of Peoples Natural Gas
Hear William Sapon of Peoples Natural Gas explain in this webinar how he uses data storytelling to achieve triple-bottom-line goals in transitioning energy ecosystem.
September 19, 2019
Ending Hunger Through Data: Q&A With Greater Pittsburgh Community Food Bank’s Justin Gilmore
September is Hunger Action Awareness Month, so we asked a nonprofit data analyst to tell us how he uses technology tools to combat food insecurity across Pennsylvania.
September 12, 2019
Small but Mighty: Independent Bookstores Make a Comeback
BlastPoint’s September Map of the Month explores key demographic characteristics in one urban area that could explain the rebirth of independent bookstores nationwide. Ahh, September. The kids are back in school, grownups are wondering what great books we’ll snuggle up with as the weather cools, and we can still see UNESCO’s International Day of Literacy […]
August 30, 2019
No Rest For Retail Workers: A Labor Day Map Of The Month
When it comes to working retail, Labor Day is just another Monday for most employees. BlastPoint’s Map of the Month reveals the number of retail workers residing in just one retail-heavy community.
August 26, 2019
Ever Miss a Utility Bill Payment? Yeah…So Have We.
Utility companies now have the capacity to prevent customer billing defaults before they ever happen. Find out how data analytics make it possible.
August 16, 2019
Relationships, Transparency, and Data: Franchise Development Must-Haves
Don’t miss this info-packed recap of BlastPoint’s In The Spotlight webinar, featuring Chris Kelleher, VP of Franchise Development & Operations at Celebree School.